If you use WFAN in New York as a barometer...the on air hosts and the PD have decided that baseball is more important. Losing Cliff Lee will dominate sports talk radio in the New York market up until the talking heads are forced to discuss Giants vs. Eagles this upcoming Sunday. This morning I even heard one host ask a caller how he could possibly stay awake during last nights Giants game.
How can you stay awake for the last 41 years of Jets loosing football? How? Because they're called fans! Win or loose they are invested...emotionally & financially.
Everyone knows that talk radio in the metro area has become a "shill" for the Jets & Mets, but do they need to insult the Giants fans and their intelligence while they dismiss the Giants successful season?
Vikings running back, Adrian Peterson is a high profile player. He is considered the best running back in the NFL by most experts. He is also one of the most marketable names in the county and has earned the right to be on the "short list" of faces the represents the NFL.
26 YARDS! The New York Giant defense STUFFED Adrian Peterson the best running back in the NFL all night and New York sports talk radio does not want to talk NY Giants football.
39 SACKS! The New York Giants lead the NFL in sacks and New York sports talk radio does not want to talk NY Giants football.
Two 100 Yard Backs - Vikings' rush defense had not allowed a touchdown along the left sideline, and ranked 2nd in the NFL in yardage allowed. The last time the Vikings allowed over 200 yards rushing was on October 2, 2005 against the Atlanta Falcons.
NFC EAST on the line! The Giants Eagles game this Sunday is a pivotal game for both teams. There are major injuries and great stories lines; however, your favorite New York sports talk station has decided...in December...baseball is more important?
I am sure New York sports radio would love to have more advertising dollars! Try covering all the sports teams efficiently and I am sure your sales reps would see better results. Carl Banks, Tuck, Rolle and Dottino do a nice job, but when weighing the day to day conversations, Big Blue is a very small percent of the content. Radio is dying medium; however, local talk radio will always have it's place if management and the on air talent understand the value of it's fans, listeners and their advertisers.
The Yankees losing Cliff Lee is good story.... if it where February!
I'll take my people meter(radio measuring stick) or my Arbitron diary(old radio measuring stick) some where else.